Introducing THE HAMPTONS™ LIL' EAST ENDERS, a delightful collection of plush toys, apparel, accessories and bedding product lines from THE HAMPTONS™ global lifestyle brand, bringing the beloved characters of THE HAMPTONS™ ORIGINAL STORYBOOK SERIES to life.

Meet Nervous Nelly™, the young, spirited turtle from Sag Harbor’s Trout Pond in Noyac, joined by her trusty pals Quackers™ the duck (from Otter Pond in Sag Harbor), and Cheese™ the field mouse (from Mashashimuet Park in Sag Harbor).

This charming collection of plush toys, children’s apparel & accessories, as well as super snuggly blankets, pillows and matching room decor inspired by the trio, capture the heart of the East End of Long Island, and are perfect for getting cozy, especially while reading or watching one of the educational stories from THE HAMPTONS™ Original Storybook Series!

THE HAMPTONS™ LIL' EAST ENDERS associated APPAREL and ACCESSORIES lines are planned to fully launch by Fall 2025, hitting our online store and select local stores across the East End of Long Island, with THE HAMPTONS™ LIL' EAST ENDERS plush toy characters line planned to fully launch by Spring 2026, hitting our online store and select local stores across the East End of Long Island.